Zzebra bags “Most Promising PR Agency Award” from PRCI

MUMBAI, APRIL 09, 2009: The Public Relations Council of India (PRCI) has bestowed the “Most Promising PR Agency Award” on Zzebra PR Ltd at its 3rd Global Meet in Bangalore.

The two-day global PR meet titled “PRoactive” focused on the role of public relations and corporate communications with special emphasis on social issues, including communal disharmony, terrorism, social intolerance, global warming, female infanticide, financial chaos, corruption, traffic woes, and water scarcity, amongst others.

The five-year old Zzebra PR is part of Concept Communication, India’s largest independent agency group. Concept acquired a majority stake in Zzebra PR in 2008, acknowledging the company’s growth into a well-known brand delivering successful communication campaigns to a large number of corporate clients across industries, and leading events in the entertainment, lifestyle, sports, and social sectors.

CP Thomas, Managing Director, Zzebra PR Ltd said: “We are thankful to the Public Relations Council of India for recognizing the great work that we have delivered in a short span of time to a large number of happy clients. We are grateful to our clients who have provided us with an opportunity to work on their communication campaigns. Without their support we would not have been able to achieve the remarkable growth we have seen over the years. This Award is a tribute to the commitment and passion shown by our team who will now strive harder to attain greater heights.”

Zzebra built its foundation not just as a pure play public relations agency, but an integrated communication company which included research, content management, CSR and media relations as key enablers in delivering reputation management. Zzebra was one of the early providers of Online Reputation Management for corporate clients by launching social media communities as part of the communication strategy.

From a two-member team, Zzebra has now expanded to over 50 people with presence in multiple cities across the country, and has emerged as one of the leading communication agencies with clients who seek deep engagement, innovative ideas and excellent value.

For more details please contact:
Neha Parab: neha@zzebra.net / +91 98921 49465
Piya Dasgupta: piya@zzebra.net / +91 98900 32478

Concept PR CEO inducted into PR Hall of Fame

The Public Relations Council of India (PRCI) has inducted Concept PR CEO B N Kumar into its prestigious ‘Hall of Fame’ at its 3rd Global Meet held at Bangalore on April 3 & 4, 2009 for his “outstanding contribution to the PR profession.”

PRCI said in its announcement at the global meet on “PRoactive” that BN Kumar (BNK for friends) joined the mass communications profession over three decades ago as a journalist with UNI where he won laurels for his quick reporting. He was part of the team that set up O&M PR (now Ogilvy PR) in 1986. He also worked with Reliance Infocomm before joining Concept PR at headquarters in Mumbai in 2006.

Mr. Ad De Visscher, India Head of Shell Technology and Mr.M.B Jayaram, Chairman PRCI, and Mr. Vaughn Richtor, CEO & MD ING Vysya Bank, Mr. Mahesh Joshi Director, Doordarshan and noted Kannada film personality Ms Parvatamma Rajkumar, felicitated on BNK.

Concept PR is a wholly owned subsidiary of Concept Communication Limited, India’s leading integrated, independent financial communication agency. Headquartered in Mumbai, the agency has full fledged offices in 6 other cities within India - New Delhi, Kolkata, Chennai, Hyderabad, Bangalore and Ahmedabad and an office in Dubai. It is aligned to International Public Relations Network (IPREX), a body formed of PR companies to provide members with an international platform across 48 countries. Concept PR, with a team of over 150 professionals, has been acknowledged as one of the most effective agencies in the country, being felicitated with the ‘PR Agency of the Year, 2007’ by PRCI.